Investment

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The Fundamentals of a business plan

A business plan is a fundamental tool that any startup business needs before starting the business. Most banks or venture capital firms make a business plan a requirement for the investment of funds when a company is trying to start up. That way, they can see if investing the money is worth the risk or not.

Be flexible in your offering but don’t sound desperate!
Do not try and get more money than what you are going to need.
It is better to lowball yourself than to get in over your head and possibly have to pay all of the money back out of a company that is not making any money at all or does not exist anymore.
The old saying “don’t give away the farm” applies here. Give investors options for investing.

Some investors will say they want to invest $50,000 but after the presentation, they decide to invest $100,000. Your presentation may have been so convincing that a $100,000 position is more desirable based on the information you provided and their level of investable assets. This can also happen in the reverse order. When talking to an investor they may say that $1,000,000 is a comfortable place to start but after everything is said and done they may only come in for $500,000. Bottom line is you cannot determine how much they will start.
what you are looking for as far as network groups create your own. Business owners like to network with like-minded individuals. If you are not 100% committed to success in your business venture people will sense this and not want to do business with you.

Be flexible in your offering but don’t sound desperate!

Do not try and get more money than what you are going to need.
It is better to lowball yourself than to get in over your head and possibly have to pay all of the money back out of a company that is not making any money at all or does not exist anymore.
The old saying “don’t give away the farm” applies here. Give investors options for investing.

Some investors will say they want to invest $50,000 but after the presentation, they decide to invest $100,000. Your presentation may have been so convincing that a $100,000 position is more desirable based on the information you provided and their level of investable assets. This can also happen in the reverse order. When talking to an investor they may say that $1,000,000 is a comfortable place to start but after everything is said and done they may only come in for $500,000. Bottom line is you cannot determine how much they will start.
What you are looking for as far as network groups create your own. Business owners like to network with like-minded individuals. If you are not 100% committed to success in your business venture people will sense this and not want to do business with you.

Talk about the money

The most common mistake business owners make when prospecting or presenting their opportunity is that they do not talk about the money. When speaking to a prospect you must say how much money it will take to invest with you and how much they may get in return for their investment dollars. You have to address the elephant in the room because there are one reason and one reason only investors invest. To make money! So you have to talk about it on your initial contact and make sure you mention the numbers several times during your presentation. People only hear a small percentage of what you are saying when you are discussing your investment opportunity. Repeating the investment numbers and how much it will take to get the deal closed is crucial to a successful attempt at prospecting or presenting your business idea. Saying the investment amount having taken time and effort. When you become impatient it can be heard in your prospecting and in your presentation. The energy you are projecting is negative and the prospect can feel it. Even though you want to have money come pouring in the door it takes time to get to the first yes. Stay consistent. Focus on the goal and track your progress. It might just surprise you on how quickly you get a yes. But stay at it until someone says “I will invest with you.”

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